Jose M Bermejo in orange lenses, hand on his chin, listening
One stalled deal

One deal matters now. It stopped moving.

Deal coaching
for a stalled enterprise deal.

I’m Jose M Bermejo, a sales and pitch coach for founders, owners and CEOs with one high-ticket deal that stopped moving. Bring the sales pitch you’re using on that deal. The Power Hour is 90 minutes, live, on video, for $950. I roast your sales pitch and the story you’re telling that buyer. Ongoing work on your deals is the sales coaching program.

  • One deal
  • Power Hour, 90 minutes
  • Live, on video

Jose M BermejoSales and pitch coach

Apply for a 15-minute fit call Free, 15 minutes. Tell me about the deal in one sentence. If it is lost, not stalled, I say so.

Is your deal stalled, or lost?

Stalled deals
can still move.

A stalled deal still has a buyer who wants something. We find out what, and who else has to agree.

Best for
  • One deal that matters now, and it stopped moving.
  • A proposal went out, and nothing came back.
  • Your champion went quiet after a good demo.
  • Security review, legal or procurement has held it for weeks.
Not a fit if
  • You want me to join the calls and close it for you. You run the deal. I coach you.
  • More than one deal stalls the same way. That is a pattern, and sales coaching for enterprise deals is the better fit.

What to have ready for the fit call

Four things
on the table.

  1. 01

    The emails.

    The thread with the buyer, including the last one that got no answer.

  2. 02

    The people.

    Who is involved, their roles, and what each one wants, as far as you know.

  3. 03

    The proposal.

    The quote or proposal you sent, with the price.

  4. 04

    The next date.

    A meeting, a deadline or a budget cycle that the deal depends on.

A short list is fine. On the call, the gaps in it tell us what to ask next.

How it starts

Three steps,
one at a time.

  1. STEP 01 · 15 MINUTES · FREE

    Fit call

    Apply, answer three questions, and I confirm or decline.

  2. STEP 02 · 90 MINUTES · $950

    Power Hour

    90 minutes, live, on video. A sales pitch and storytelling challenge: you pitch, I roast it live. Booked after an accepted fit call.

  3. STEP 03 · AFTER STEP 02 · SET WITH YOU

    Sales coaching program

    One-to-one on your live deals, your sales pitch and your first reps. Length, format and price are set with you after step 02.

For the pitch itself there is Selling With Fire: 4 weeks for founders and CEOs whose pitch doesn't do justice to what they built.

  • 15+ years selling B2B tech, first as a chief revenue officer who grew revenue 120%.
  • $10M+ closed in high-ticket deals.
  • I coach every session myself.
“I tripled my closing rate in less than 1 month. From 1-2 deals/week to 1 deal/day.”
Akio AidaFounding AE, Grammarly Enterprise
“Our offering was broken. Jose diagnosed it in one session. The fix took two weeks. Absolutely eye-opening.”
Bernard MoutonCo-Founder, Layer 9 Labs

When the buyer says it’s too expensive

It is rarely
about the money.

Jose smiling next to a slide about money risk
Teaching how buyers decide on price. Live workshop, September 2026.
Money is rarely the true objection.
From my workshop slides.

Price is the objection buyers say out loud. On my slide it sits next to the forces underneath it, like trust and the outcome. In coaching, we find which one is holding your deal.

I teach how buyers decide on high-ticket purchases, on stage and one-to-one. Here we use it on your deal.

What I bring to your deal

My own deals,
first.

Jose M Bermejo speaking on stage, ring lights behind him

Jose M
Bermejo

I speak with fire. I listen with calm.

15+ years selling B2B tech, first as a chief revenue officer who grew revenue 120%. Predictable Innovation is my practice, and I coach every session myself. You may know me from my guides on Crossing the Chasm, go-to-market and positioning.

  • $10M+closed in high-ticket deals.
  • 50%average close rate on high-ticket deals.
  • $5K to $1Mdeal sizes I've closed.
  • 50+founders and CEOs coached on revenue growth.

Deal coaching: questions

Before you
bring the deal.

What does a deal coach do?

A deal coach works on one live deal with you. We map who decides, find what blocks the decision and plan your next steps. You run the deal. The coach helps you see it from the buyer’s side.

Can you help us close our first enterprise deal?

Yes, if it is live. Enterprise buyers add steps a smaller deal never had: more people, security review, legal and procurement. We plan each one, so the deal does not stall there.

What should I have ready for the fit call?

The email thread, who is involved, the proposal and the next date. If you don’t know who signs, say so. That is often the first thing to find out.

Why do enterprise deals stall after a good demo?

Often because the person who liked the demo can’t say yes alone. The budget holder has not seen why it matters, or someone else wants a different option. Coaching finds which it is.

What do I do when the buyer says it’s too expensive?

Ask what the price is being compared with. Money is rarely the true objection. Doubt about the outcome, or about you, usually sits behind it.

How much does deal coaching cost?

It starts with a free 15-minute fit call. The first paid step is the Power Hour: 90 minutes, live, on video, $950. After it, the price of the coaching is set with you: Selling With Fire, 4 weeks on the sales pitch, or the sales coaching program.

Apply

Apply for a
15-minute fit call.

Free. 15 minutes with me about the deal or pitch that's stuck. If I'm not the right help, I say so.

You answer three questions
  1. What do you sell, and to whom?
  2. Which deal or pitch is stuck?
  3. Have you worked with a coach before, and what did you get out of it?
Apply for a 15-minute fit call If it’s a fit, the first paid step is the Power Hour: 90 minutes, live, on video, $950.